Rare Icons

Pick a number, we’ll meet you there.

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Explore

We do ballistic research, and dig wherever we see light.

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Articulate

See the power of words. The power to move you. Let's talk.

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Capture

The Visual language is universal, and we speak it fluently.

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Connect

Communication is connection that resonates.

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Deliver

On-time, in hand, every time.

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Experience

Everything we make is alive.

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Vibram

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An in depth look at The Boston Globe's investigative reporting team Spotlight, with a special focus on the 2001 Catholic clergy sexual abuse crisis depicted in the Golden Globe nominated movie “Spotlight.”

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The Boston Globe

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Design Heritage

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100 Years an American Original

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Teaming up with Team Lotus F1, Vice Magazine and Coca Cola Burn energy drink, Rare Icons has been tasked with envisioning the future of high-speed motorsport.

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Human Ignition: Trailer

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To capture the spirit of invention, Smirnoff and JWT agency traveled Rare Icons to Mexico City and Bangkok, to profile artists as they transformed limitations into possibilities.

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Influencers: King Kong

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8 photographers. 8 cities, on 3 continents. 28 days…. and 8 documentaries. In this award-winning campaign, Rare Icons literally went around the world to help Samsung choose, with the help of the instagram community, the World’s Most Photogenic City.

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Galaxy Camera: Amsterdam

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Condé Nast asked us to capture the dynamics behind Emma Watson’s photoshoot for the cover of Teen Vogue. The resulting video appeals to the target demo by capturing the evolution of Emma’s personal style.

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Teen Vogue: Emma Watson