Rare Icons

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Rare Icons

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Vibram

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An in depth look at The Boston Globe's investigative reporting team Spotlight, with a special focus on the 2001 Catholic clergy sexual abuse crisis depicted in the Golden Globe nominated movie “Spotlight.”

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The Boston Globe

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Design Heritage

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100 Years an American Original

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Teaming up with Team Lotus F1, Vice Magazine and Coca Cola Burn energy drink, Rare Icons has been tasked with envisioning the future of high-speed motorsport.

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Human Ignition: Trailer

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To capture the spirit of invention, Smirnoff and JWT agency traveled Rare Icons to Mexico City and Bangkok, to profile artists as they transformed limitations into possibilities.

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Influencers: King Kong

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8 photographers. 8 cities, on 3 continents. 28 days…. and 8 documentaries. In this award-winning campaign, Rare Icons literally went around the world to help Samsung choose, with the help of the instagram community, the World’s Most Photogenic City.

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Galaxy Camera: Amsterdam

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Condé Nast asked us to capture the dynamics behind Emma Watson’s photoshoot for the cover of Teen Vogue. The resulting video appeals to the target demo by capturing the evolution of Emma’s personal style.

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Teen Vogue: Emma Watson